In 2002, Bill Gates observed that there would soon be ‘two types of business. Those with an Internet presence and those with no business at all.’ But even in the days of the Internet, the physical location of your business makes a massive difference to your chances of success. Gordon Selfridge put it very succinctly when he explained the three most important factors in making sure his business was successful: ‘location, location, location.’
The article goes on to suggest you may need to maintain a physical presence near your customers but it doesn’t mean you needed to have all your business where your customers are located. It talks about the benefits of a ‘virtual’ office and the services offer by a Regus office.
It made some very good points about needing the right infrastructure and being where there are people who you can hire to do the task you need. It also talked about possibly not wanting to offer potential employees more money than your competitors but perhaps offering them more flexible working, which can make you more attractive as an employer.
Another suggestion was choosing a location where you can get financial help to hire people or to train them. There are many local and regional schemes that offer financial aid to attract start-ups and there are parts of the country where salaries are lower than others.
Whether you are considering, hiring staff from other areas for cost savings or to extend your potential recruitment catchment area, or you wish to grow your business in a new region, without setting up a physical office, Opus Telecoms can help you. Our flexible ‘Work From Anywhere’ solutions enable people to work in virtually any location, with either a head office telephone number or a number that is relevant to a new ‘local’ market.
They offer a consistent communications user experience to employees in the office, working from home or ‘on the road’ for a mobile workforce, with the additional benefits of:
- Reduced office space overheads
- Increased productivity
- Improved staff moral and retention
- Added business continuity
For more information about our flexible ‘Work From Anywhere” solutions please call us on 0800 316 7566.